Google Ads managed for enquiries and sales — not impressions.
Campaigns structured around what you actually sell, tracked properly, reported honestly, and kept policy-compliant so the account stays live.
Common problems we are brought in to fix
If two or three of these are true, this service is likely the right fit.
- Spend keeps going up but enquiries do not.
- You cannot tell which campaign produced which customer.
- The leads that arrive are the wrong kind of customer.
- Nobody has explained what changed in your account this month.
- The account has been flagged or suspended before and you are nervous it will happen again.
- A previous agency built the account and you have no idea whether the structure is sound.
What is included in Google Ads management
Scope varies by package. Every engagement includes strategy, build, ongoing optimisation and reporting.
Account audit & strategy
Where the money is currently going, and where it should go instead.
Keyword & audience research
Commercial-intent keywords, match-type strategy and negative keyword architecture.
Campaign build
Search, Display, Remarketing, Shopping, Performance Max and Demand Gen as appropriate.
Ad copy & assets
Written and tested against your actual offer, not generic templates.
Conversion tracking
GA4, Google Tag Manager, enhanced conversions and call tracking so results are attributable.
Bid & budget management
Continuous optimisation against cost per lead or return on ad spend.
Landing page guidance
We will tell you when the page — not the campaign — is the problem.
Policy compliance built in
Account structure and landing pages reviewed against Google policy from day one.
Choose the level that fits
Every package is quoted after a short consultation, so the scope matches your actual situation rather than a generic template.
Local and smaller businesses running their first structured search campaigns.
- Search campaigns
- Core keyword research
- Conversion tracking setup
- Monthly optimisation
- Monthly report & review call
Established businesses scaling spend across multiple campaign types.
- Everything in Starter
- Display & remarketing
- Landing page build
- Ad copy testing
- GA4 + Tag Manager
- Live reporting dashboard
E-commerce and multi-location businesses with complex accounts.
- Everything in Growth
- Shopping & Performance Max
- Enhanced conversions
- Call tracking
- Fortnightly optimisation
- Dedicated strategist
Large advertisers and multi-brand, multi-market accounts.
- Everything in Professional
- Full campaign type coverage
- Server-side & offline conversion import
- Experimentation programme
- Weekly reporting
- Quarterly business review
Not sure which fits? Tell us the situation and we will recommend honestly — including telling you if a smaller package is enough.
How we deliver
Audit
We review your existing account, tracking and landing pages before proposing anything.
Strategy
Objectives, target cost per lead or ROAS, channel mix and budget allocation agreed in writing.
Build
Campaigns, ad groups, assets and tracking built and quality-checked before launch.
Optimise
Search terms, bids, budgets, audiences and creatives reviewed on a set cadence.
Report
A monthly report you can hold us to, plus a call explaining what changed and why.
Google Ads Management — frequently asked
Honest answers, including where we would tell you not to buy.
Is the advertising budget included in your fee?
No. Our management fee and your Google Ads spend are separate. You pay Google directly, which means you keep full ownership of the account and complete visibility of every rupee spent.
Do we own the Google Ads account?
Yes, always. We work inside your account. If our engagement ends you keep the account, the data, the history and the campaigns.
How quickly will we see results?
Search campaigns can produce enquiries within days of launch, but meaningful optimisation needs enough conversion data to act on. We set realistic expectations for your category at proposal stage.
Can you take over an existing account?
Yes. We audit it first and tell you honestly whether it should be restructured or rebuilt — including whether anything in it presents a policy risk.
What if our account gets suspended?
Then you are already with the right team. Suspension recovery is our specialist service, and compliance review is built into how we structure accounts in the first place.
Often combined with
Google Ads Suspension Recovery
Diagnose the real cause, fix it properly, and appeal with evidence — across every Google Ads policy category.
Learn moreMeta Ads Management
Creative-led Facebook and Instagram campaigns with proper tracking and retargeting that closes the loop.
Learn moreYouTube Ads Management
Video campaigns planned around intent and sequencing, with editing support so existing footage performs.
Learn moreLet us look at your situation properly.
Tell us what you need and you will get an honest assessment, a clear scope and a written proposal — with no obligation.